
Let’s turn your stories into gold.
Unearth your most valuable assets to power up your business, do more good, and have more fun doing it.

Let’s turn your stories into gold.
Unearth your most valuable assets to power your business, do more good, and have more fun doing it.
Hi, I’m Frances.
I’m offering a new, “Non-Executive Director” - type offering for Founders of Purposeful Businesses in London and the South East of England, who would like to punch with or above the big boys and girls in creating a sustainable, community-oriented, carbon zero business and an exciting “system change” in their local area.
Imagine spending (much) less money, being proud of your brand, having happier people, more loyal customers and making a more meaningful impact in the world.
It’s possible. It’s fun. It’s right here.
And I want to help you do it.
“Ideas that spread win. Horizontally, not from the rooftops.” - Seth Godin
STORY HUNTING
STORY CRAFTING
STORY SHARING
Power Up Your Business…
There are three things I want to share with you now…
Most companies don’t realise their story is their most valuable (yet under-utilised) asset.
The old ways of running separate budgets, strategies and targets mean it’s harder than ever to get everyone on the same page.
Working holistically across the four main pillars of a good, ethical business (marketing & sales, team, customer loyalty and community care) is essential.
-
External agencies, PR, Google Ads, SEO, brand agencies, market research, all trying to draw in the customer through outdated and often unethical models. There’s a much better way. I’ll show you how.
-
Learning & Development initiatives, HR involvement, and superficial employee perks still aren’t making your people feel seen, heard and appreciated. I can help you find out what’s really going on for your people.
-
Your products and services are great but your customers may not bond with your company unless they have the right kind of cheerleading. I’ll help you to create a much deeper relationship with them.
-
Your community (either local or global) deserve to know why you are there and how you will make their lives better. And in turn they will power YOU up.

Do More Good…
Your story is the foundation for all of the above and will improve your ability to deliver more impactful marketing, employee engagement, customer loyalty and community care “out-of-silo”.
Work with me to uncover and craft your way forward.
How I help
Unearthing the right stories and sharing them will bring you untold wealth (and I’m not just talking about the balance sheet).
THERE’S NO MAGIC FORMULA, BUT A SIMPLE PROCESS I TAILOR TO YOUR NEEDS.
DISCOVERING
CRAFTING
SHARING
CELEBRATING
